Alma, Sngular’s CEO for the U.S.A., oversees the company’s operations, currently in six different cities, but poised to expand to other geographies. She also spearheads innovation at Nvision, Sngular’s think-tank for new industry-changing technologies, trends, and business models.
Drawing on her decades of experience in industries as diverse as consumer-packaged goods, telecommunications, financial services, and information technology, Alma manages Sngular’s client relationships. She ensures the timely, cost effective, and–above all else–high quality completion of Sngular’s large-scale technology projects in the U.S.A.
Prior to joining Sngular, Alma spent 7 years at one of Spain’s leading global banks, BBVA, holding several key positions in both the U. S. and Spain, including global digital marketing transformation director (based in New York City), as well as global chief marketing officer. Prior to joining BBVA, Alma served for 8 years as Brand and Marketing Communications Director for Vodafone (Spain). She has worked extensively in markets throughout Europe, the U.S.A., Mexico, and South America. Alma is fluent in English, Spanish, and French.
Born in San Juan, Puerto Rico, and a dual U.S.A./Spain citizen, Alma has a Bachelor of Science in Marketing from Syracuse University. Alma is based in Miami, FL.